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Showing posts with the label activation

Inflatable Misting Tunnels - Cool Off This Summer

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At Giant Inflatables, we've seen seasons come and go, and in an industry influenced by seasonal sporting events and activities one summer product stands above the rest; The Inflatable Misting Tunnel. Inflatable Misting Tunnels and Arches are the perfect inflatable solution to the summer heat. Nothing is more relieving than walking through a mist of cool water, thanks to your sponsors. Misting Tunnels are the most effective way to engage with a fan-base in a meaningful way. 20 years of industry experience has developed into a knowledge of branding and fan interaction. Misting Tunnels themselves, give back to the present crowd, with people flocking to the cool air and engaging with the sponsor. It isn't every day that a brand activation can attract a crowd without excessive effort from the sponsor. With a misting tunnel providing a cool refuge, the crowd will come to you! Every Inflatable Misting Tunnel that leaves the Giant Inflatables warehouse comes with a Cert...

On-Field Activations

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Inflatable On Field Activations Marketing is an extremely large industry, and it doesn’t get any bigger or more competitive than sports marketing, which is why many sporting bodies are looking for new and unique fan engagement techniques. At Giant Inflatables, we have been working extra hard to tackle the stagnant nature of sports marketing going into 2017. No longer can you just rely on having the biggest and brightest inflatable, to create a lasting and effective activation. We believe the best way to create efficient and successful brand activation, is to be creative and original, bringing more than just advertising to the table. Fan engagements need to be ENGAGING, and nothing is more memorable and engaging than an on-field activity. On field activities are activations that are generally run at break times during a sporting game. These breaks are great opportunities to grab everyone’s attention and do something memorable. Our most recent on field activation, which was do...

Inflatable Maintenance and Certification

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Certified Maintenance In 2016 we saw the inflatables market blow up (pun intended) resulting in a brand new and exciting market open to exploration by many large companies and organisations that otherwise wouldn’t have thought of an inflatable solution. As with any market, once the demand increases, we start to see a steady stream of bottom line, and unsafe , products coming from china. If you are John Doe from Average Company inc, a Chinese inflatable might work for you, but what happens when that unit ultimately breaks? Who is going to service a unit you paid bottom dollar for in china? Furthermore, let’s say you are from a large media company, and you have been tasked to source an inflatable for an upcoming event. Let us also assume that you do not know about the strict health and safety regulations imposed on all interactive inflatable units in Australia, so you order a unit from a non-accredited supplier and receive your brand new unit. Now it is the week before the event an...