Posts

Showing posts from April, 2016

How to Buy an Inflatable! Part 3 - How to appoint the correct supplier!

Image
Welcome to Part 3 of our 8 part Blog Series on "How to choose your inflatable supplier".  This Blog is important as it highlights for you the essential characteristics you should look for in your Inflatable Supplier.  An Inflatable is not your everyday off the shelf purchase.  If you find an inflatables supplier on Google, check their credibility by asking key questions to ensure that the supplier you choose has the skills, credibility, manufacturing and safety standards, on time delivery, back up service and maintenance infrastructure. An investment in a modern inflatable  needs to be made with all facts at your fingertips. This is particularly so due to the complexity and sophistication that Inflatables today,  A Google search of who is highest on the list or even paid advertisers on your Google search does not guarantee that you will get the highest quality product or service.  In order to get the best bang for your buck it is advisa...

How to buy an Inflatable! Part 2 - Ensuring that you get what you want.

Image
Welcome back to Part 2 of our 8 part Blog Series on "How to Buy an Inflatable".  With custom built inflatables, the outcomes, needs and specifications are completely different for each job, That is because every reason for purchasing an Inflatable is different for every Client and the resources (whether they be manpower or venue or financial) of every Client is dramatically different. The key to receiving a unique product that accomplishes your aims is   Information.   Things like purpose, the crew you plan to use, location, artwork, time-frame, size and safety all need to be individually addressed.  In this blog we deal with point 1 of our Introductory Blog of last week : Ensuring that what you want as a design translates exactly into what you want in a product Essentially this is an examination of what you need to communicate to your potential inflatable manufacturer.  When you know the key aspects to communicate to us when considering purchasing ...

How to buy an inflatable! Part 1 - Introduction

Image
This Blog is the first of a series of Blogs demystifying the process of buying an Inflatable Sports Product.  Purchasing an Inflatable Product is not your every day, off the shelf transaction. There is a process that we suggest you follow to ensure that you have the right manufacturer, the right product and the right outcome. If you are not ready to purchase an inflatable at the moment, this series of Blogs will empower you to ask the right questions and get the right outcomes throughout the process. More importantly it will highlight the things you need to think about and ask us or another supplier to ensure that the product you purchase is fit for purpose and achieves all the outcomes you are hoping to achieve. We will highlight the things to consider and may not have yet thought of over the series to ensure you have a highly engineered, professionally manufactured, safe and fit for purpose inflatable for your Sports Event. Due to the range and sophistication of ...

Social Media - The Key to a Successful Business

Image
Giant Inflatables has been in the inflatables business for almost two decades,  but it hasn't always been smooth sailing. Director and founder of Giant Inflatables David Abramowitch has told of the times the business has undergone serious slow months, being saved by one or two big orders. Now, David has embarked on a comprehensive Marketing Strategy which incorporates  social media. Social media has been a hot topic at Giant Inflatables over the past couple of years. Two years ago, we asked ourselves how we could reach more customers and showcase our products more successfully. The answer was, you guessed it, social media. Facebook, Instagram, Google+, Twitter, LinkedIn, Pinterest and many more helped us shape Giant Inflatables into the well known and trusted name that we are today.  Our first step was to put a marketing strategy in place This clarified for us, firstly, what we are good at and, secondly, who our customers are.  Giant inflatables are the Number 1...