Posts

Showing posts from 2016

KIISing Lips at Giant Inflatables!

Image
When you do a job well, invariably word-of-mouth leads to more jobs.  When you do it excellently, you can get 3 new jobs like we did on this KIIS job for Australian Radio Network (“ARN”). When ARN was looking for some custom illuminated inflatable logo KIIS lips with programmable internal illumination, they had no hesitation in contacting Giant Inflatables to do the job.  The best referral is a job well done and that is what we deliver time and time again. After we produced 2 highly visible inflatable shelters, we were asked to make an inflatable logo that had internal programmable lighting. It was a fun, but challenging ask.  How to put programmable illumination inside an inflatable, controlled from the outside without disturbing the inflation or deflation. Well once again our Genius Design Team put it together with our engineering wizards to create the custom illuminated inflatable logo KIIS lips. The results speak for themselves. Following this j

Buy CHEAP...Pay DEAR!

Image
Another lesson in Experience - Cheap is Dear  ! When we were approached by one of our dynamic clients, Bubble Soccer 2 U   to redesign their Dart Soccer Target Board which they bought directly from a Chinese Manufacturer online we started thinking about why our clients use Giant Inflatables to supply their inflatable, interactive, sports activations when they can order from China off the web for a 1/3 of the price. Cheap Imported Target Dart Board Soccer It really all boils down to Intellectual Property and   Design .  Our  Genius Design Team  incorporate cutting edge technology and experienced based design to create unique inflatable product that are lightweight, reliable over its event life, and simple and safe to operate. The saying that “Cheap is Dear” really is applicable here.  The cheap off the shelf Chinese version that our client purchased turned out to be so heavy and cumbersome that the one amazing benefit of Inflatables is completely removed, namely, port

Bulls-Eye or Goodbye !

Image
A whole new ball game - Dart Target Soccer If it is new and experiential and   interactive and sports related and inflatable you can be sure the Giant Inflatables “Genius Team” are busy with it. When Mango approached us for an interactive, highly branded, experiential sports related inflatable for their client TAC, the all new Giant Inflatable Target Dart Board ticked all the boxes.  Standing over 5 metres tall, this highly visible, larger than life, brand-able sports inflatable ensured that participants aligned themselves with the  TAC  brand on all sensory levels, but most importantly, emotionally . The delighted reaction of the Mango team when they came to our factory to see the Inflatable for the first time was amazing.  The size and design brought out such excitement and fun from the wonderful Mango team. Because inflatable media platforms are mobile , clients can make use of engaging, interactive activations wherever needed.

Experience...the best teacher!

Image
When we created our first Giant Inflatable Branded Jersey for the Corporate Sponsor of a sports team we created the shape and design which would accommodate our inflatable technology. Our first attempt was the Cycling Australia Jersey with a replaceable Velcro patch with the name of the event as a removable banner. It worked perfectly adequately in that it was a Giant Inflatable and therefore highly visible with clear branding and notification of the event name.  But it was not as precise as other replicas we had created in a smaller version. Our next request to create a Giant Inflatable Jersey was by the Sponsoring Insurance Company NIB who set up an entire playground with fantastic branding.  Standing out from the crowd was the enormous, highly visible and highly branded NSW Blues Jersey. Over time our technology improved, our R&D successfully developed new and better inflatable technologies capable of more specific, varied and versatile sizes and s

Tennis: It's all about the LOVE!

Image
The Australian Open is the first of the four annual global tennis events known as the GRAND SLAM. The other three in the competition are the US Open, Wimbledon and the French Open. The Australian Open has the second highest attendance figures (second to the US Open). It was the first of the Grand Slam Tournaments to feature retractable roofs over all 3 of the primary courts, namely, the Hisense Arena, Margaret Court Arena and Rod Laver Arena. It also made sure that its Tennis Fans were entertained on their way to the games, back from the games and at the Arenas.   Tennis Australia and Tennis New Zealand use Giant Inflatables to produce their fan activities in the form of  Inflatable Tennis Games and Arenas. These Giant Inflatables promote the sport of tennis, up-skill the users of the Inflatables, and ensure that its fans have lots of interactive sports activities that build the Tennis Brand and fan engagement. Please don’t sit on your hands.  Call one of our

C'mon Aussie C'mon!

Image
KFC BBL season is starting…… Summer is on the way……. 20 December is Big Bash! No matter which team you support, there is lots of fun to be had.   First off, how many BBL Clubs 2 nd name start with the letter “S”? How many BBL Clubs 2 nd name starts with the letter “H”? What are the remaining 2 BBL Clubs 2 nd names? Answer these questions in the comment section below and you stand a chance to win 4 free tickets to a BBL Game! Who knows, we may even throw in a KFC Family Bucket? Cricket Australia and your favourite KFC /BBL Teams continue to make use of engaging inflatable cricket games for Training, Fan engagement and Brand Activation. Let’s get Summer On! To ask a question or discuss your exciting ideas with a member of our inflatable cricket games sales team enquire here now on our website or Call 03 9588 2626 or email us:   info@giantinflatables.com.au

Break free from convention!

Image
There is no second chance to make a first good impression.  When you have to make an impression at an event or exhibition and you want to create a highly impact-ful, engaging environment, try Inflatable Shelters and Structures to create that Wow! Factor. The Perfect way to create the environment is with Giant Inflatables Shelters, Structures, Offices and Shapes.  These eye-catching, larger-than-life attention grabbing structures set the scene and draw your customers in with its mysterious shapes and lights.  The beauty with Inflatable Structures is they can be any size and shape you want, are safe and easy to install, pack away and transport and are hugely impact-ful on the crowds. Let us assist you to create the perfect setting. Need a bit of arm twisting, read on to see why Giant Inflatables Shelters and Structures are the perfect way to create an awesome event . You Dream it….We’ll inflate it.  Due to the flexibility and range of designs that can be made w

It takes balls to play soccer

Image
The world game is so well known and is associated with the leading international brands .   Inflatable, interactive soccer is a compelling, innovative and exciting product that actively engages with a fan base. Giant Inflatables offer a turnkey service that includes concept design, manufacture, storage, staffing and operation as well as the event management and production. All this offers you a seamless, reliable, inflatable event that runs like clockwork. There are numerous inflatable game types that typify the game of soccer and are always engaging. Fans and brand enthusiasts as well as sport people always love a fun way to demonstrate and challenge their skills. Giant inflatables produce a wide range of highly brand-able football and soccer related inflatable games and enclosures. We supply the elite teams of all codes of sport and have had every type of equipment tried and tested by our own Melbourne Victory . We have also produced a number of i
Image
  NRL 2016 Finals – who's in the running? It is that time of year again – Finals.  Who is going to win?  Here are some thoughts and why we choose Melbourne Storm . The Penrith Panthers have an incredibly intuitive and talented pool of young players.  If they can stay in the game, keep up their unstoppable attack and keep building their defense, they have a solid chance at being a side to watch. Sitting at number 5 on the Finals Ladder, the Brisbane Broncos are an experienced and talented team with depth of experience in Origin and Test players.  Provided all players are firing on all cylinders, this outside chance could be a threat. Come on Ben Hunt – show us what you can do! Last year’s Premiers, the North Queensland Cowboys, could very easily be one of the grand finalist teams this year.  Will they win? Provided they can overcome suspicion and break the Premier’s curse of no back-to-back premier winners, they have the same team and last year with experience and

A Very Cheesy Tale

Image
Point of Sale ( POS ) sealed inflatables Welcome to the wonderful world of POS   replicas. POS inflatables are inflatable products most often displayed at the point of sale of a product. These attention grabbing, larger-than-life, replicas are the perfect way to activate a brand.  One of the key ways to activate a brand is to attract consumer interest and attention at the Point of Sale to stimulate the purchase of the product.   Add an activity to get consumer engagement and you kill two birds with one stone.  Firstly your consumer notices your product and secondly by actively creating a POS with a taste test or throwing competition to win a  product by throwing at the POS inflatable target you add the dimension of engagement - one of the most powerful tools to communicate a brand with a potential consumer.  POS and Brand Activation The standard or usual POS tools have been posters, banners and display stands at the end of aisles.  However there is a bigger trend hittin